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Semester IV


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Calendars for All

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Group One

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Publication Design One

Thinking. Reading. Building.

DSN1578 - This course covers the principles of publication design, typography, print production and publishing technology. Students will study the process and information needed to produce professional quality work, using layout software as both a production tool and a creative tool. Topics include the principles of design and typography, client relationships, the process of design, choosing a format, obtaining quotes from printers, building and using grids, production mock-ups, making design presentations, the effective use of illustrations and photographs, the offset process, preparing files for film output, working with a printer and costing a design project.

TOPIC STATUS VALUE
The Anatomy of a Publication 10%
Nav Canada Safety Plan 15%
Aubut & Nadeau Annual Report 25%
Nav Canada Survey 10%
Nav Canada FIC Document 10%
Nav Canada Newsletter 15%
Indexes & Tables of Contents 10%
Attendance/Participation 5%

A Note About This Course

This course will include real world projects. Actual clients will come to class to deliver design assignments. The order of the projects may change depending on the needs of the clients. Please make sure that you subscribe to the calendars on the left of the page to keep up to date.


Video [didn't kill] the Radio Star

In case you are feeling nervous about having chosen the print stream rather than the interactive stream, let my put your mind at ease. There seems to be some tendency to perceive printed matter as old school. We've all heard "Print is dead". Me thinks not. Our lives are filled with printed publications and documents of all types. Video didn't kill the radio star. Just take a walk over to the podcasts directory at iTunes for proof. Radio and television can co-exist just fine.

One of the greatest disadvantages of print material is that it exists. One of the greatest advantages of print material is that it exists. The physical need to keep publications causes storage issues. The risk of storing it off paper and on screen is that it can be lost with a system failure. On one hand, digital content can be stored and organized. On the other hand, a printed piece holds with permanence the design intended by its creator: you, the designer.

It is so rare for one technology to completely knock another off the market. Why should the existence of print and interactive be exclusive? Why does one need to die for the other to thrive. Why can they not co-exist, co-mingle and evolve together?

I see a future with digital ink and interactive paper. I would like to subscribe to Wired Magazine. I'd like to receive one physical edition of it. I'd like it to look and feel like the paper edition I so eagerly expect in my mailbox and so voraciously digest by a fire in my back yard. I'd like it to update itself when more content is available. I'd like to dog ear a page and through it on the floor before I fall asleep.

The existence of such a device is clearly visible in crystal ball. Its development will depend on you, the page layout artist. So hold on tight. The next few years will certainly not be owned by interactive designers alone. Publication designers will be waist deep in the middle of a sea of compelling interactive print material.

It's All Content

As designers, we need to mentally separate the content from the delivery system. Our job is to mould content into a useful, engaging, compelling and maybe even informative shape. Whether you are designing a newsletter for delivery on paper, or via e-mail is irrelevant. What you need to focus on is the meaning of the content, the audience you mean to reach and the purpose of the piece.

So don't get yourself worked up about your decision to participate in one stream rather than the other. Just make the most of it. Make yourself the best information designer you can be and have fun doing it.


File Release Checklist

Download the file.

This file is presented as a guide to the student who is handing in a project in the Graphic Design program. If you deviate from the specifications below, make sure your are comforming to the teacher’s instructions. Otherwise, make sure that a stranger could make sense of what your are handing in.


Presentation Standards

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When handing in assignments, it is imperative that students maintain the highest standards of clenliness and accuracy. Please see the file for specifics.